Caroline Flack is face of Apricot’s denim range

British TV presenter Caroline Louise Flack, who has co-presented the eighth series of ‘The Xtra Factor’, is the face of Apricot’s new Transformer range of denim.

Caroline is best known for presenting ‘I’m a Celebrity…Get Me Out of Here! Now!’ from 2008 to 2010.
Apricot’s new innovative range of jeans comes in Skinny, Bootcut and Skinny Flare styles, which are especially designed to flatter and flaunt natural curves of the legs. All styles are made from ultra-stretch fabrics that take the shape of the legs as soon as they are worn.
Each of the three styles is available in three fits – Peachy, Electric and Juicy – designed to suit different body shapes. Peachy Fit is low cut at the top, Electric Fit is still lower, while Juicy Fit has slightly higher cut.
These different styles and fits will help shoppers to ‘mix and match’ and find out the jeans that look good on them.

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Orchid Boutique brings Beach Bunny Swimwear

The Orchid Boutique, a Miami based e-commerce site providing luxury swimwear for fashion-forward and style-savvy women, debuted Beach Bunny Swimwear on The Orchid Boutique’s website in October 2011. Beach Bunny Swimwear was launched in 2004 by Angela Chittenden, a former model, and offers designer swimwear with sensual designs, innovative fabrics, and boudoir-inspired details. The Orchid Boutique has added this luxury swimwear designer to their hand-picked selection as swimwear options for the glamorous girl.

Beach Bunny Swimwear 2011 Rock the Casbah collection is inspired by Marrakech Morocco with exotic jewel-tone colors of fuchsia, emerald green and amethyst purple. Constructed with rich textures and embellished with sequins and gold chains, this collection maintains Beach Bunny’s signature style by enhancing every woman’s natural beauty. 

This year Beach Bunny proudly announced their newest collection, Beach Bunny Bride, filled with crisp white suits and embellished with Chantilly lace imported from France. For 2012, the Lola cruise collection was released with sequins, lace and ruffles galore; a simply glamorous look with a sweet side.

Beach Bunny designer, Angela Chittenden, says the brand designs what they want and the “creative freedom is what makes our suits so unique, and so popular.” She strives to design pieces so each woman can find a look to suit their unique personality. Beach Bunny Swimwear captures the California lifestyle and appeals to glamorous girls who are daring and fun.

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New ADJUSTS-TO-ME offers women customized support

No one understands the challenges women face when shopping for intimate apparel better than Maidenform. For decades, the company has worked tirelessly to create products that make the process easier, such as its new ADJUSTS-TO-ME collection. This collection of bras, panties and shapewear in self-adjusting fabric and elastics will hit stores this October and will offer women customized support and comfort suited to their unique curves.

The new yarn technology in the ADJUSTS-TO-ME line allows for high performance stretch and recovery within each garment (patent pending technology provides for 7 times more stretch than average garments), taking much of the guesswork out of sizing and forgiving fluctuations in women’s weights. The fabric in the collection incorporates technology from LYCRA beauty fabrics engineered for the utmost in comfort and fit. 

Its shapewear is offered in just two sizes to fit XS-Medium and Large-XXL. Similarly, the ADJUSTS-TO-ME bras, launching with a tailored and a lace version, release in the cups to provide room when needed, contracting when not needed . Size small fits (34A, 36A, 34B, 32C), size medium fits (38A, 36B, 34C, 36C) and size large fits (38B, 38C, 34D, 36D, 34DD). The panties, a tailored hipster and a tailored g-string, come in one size and will adjust to every woman’s body for a custom made fit. The collection even crosses over to Maidenform’s Lilyette collection with a lace underwire making its debut this spring.

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